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In Part 2, Gary Dickison of GOAT BOXCO shares stories from his time as Big Red, the University of Arkansas mascot, and explores the unique outdoor culture of Northwest Arkansas. From college sidelines and Final Four experiences to biking, hiking, camping, and the future of GOAT BOXCO, the conversation brings together college sports, the outdoors, and life on the go.
What to Know:
- Gary attended school in Fayetteville, Arkansas, an area that may feel worlds away from the Carolinas. However, it has become a hub for business, culture, and outdoor adventure. He talks about the area, its growth, and opportunities to get outside.
- Gary shares memories from his time on the sidelines at the University of Arkansas as the Razorbacks mascot, Big Red. His unique perspective also leads to a conversation about how mascots have evolved and their role in the gameday experience.
Listen to Hear:
- The inspiration behind GOAT BOXCO and its versatile organization and storage systems
- How back-to-school season and tailgate season create new opportunities to stay organized
- The most unusual ways people have used the cooler products
- Gary’s experience as Big Red, mascot for the Arkansas Razorbacks
- What’s next for the company, including new opportunities ahead
Gary Dickison will be joining us at Jesse Brown’s in Charlotte:
Tales from the Tailgate
Wednesday, September 3 | 5:00 – 7:00 p.m.
Hear from Gary about the inspiration behind GOAT BOXCO and his experiences as a founder and former college mascot.
GOAT BOXCO Trunk Show
Friday, September 5 | 11:00 a.m. – 2:00 p.m.
Stop by Jesse Brown’s to see GOAT BOXCO products and learn more about the gear organization system built for people who are always ready to go.
Missed Part One? Click HERE to tune in to Tales from the Tailgate – Part One.
Jesse Brown’s is Charlotte’s one-stop shop for all your tailgating needs. Shop online or in-store for apparel, coolers, and more.
